Kick & Fits 2024

In 2023 the second generation of Kick & Fits was organised by Amsterdamse Poort in collaboration with Patta Foundation. The two-day event was a success.

Patta curated the event and invited eight community-driven brands to the pop up. During the event Patta also curated two talks for the community, to learn more about not only the sneaker industry with a talk by Nike but also about the commercial and production industry by Gowtu agency.

What what went down last year here: https://www.youtube.com/watch?v=-IQWGhvEb6g

This year we want to open the floor and allow new brands to join the concept. With the same guidelines of getting the community involved, together with giving entrepreneurs a space to show and sell their newest releases, Kicks & Fits will accept pitch applications from brands that would like to participate. We’ll select 20 brands that will get invited for a pitch, from which 10 will win a spot at the event.

Please send an email to giano@patta.nl to register for the pitch. Based on the requirements we would like to receive an email in which you tell us why you and your brand would be an addition to the 2024 Kicks & Fits space and based on that we will give out opportunities to present your pitch live at the Patta office in Amsterdam. There will be an hour slot allocated to the selected brand to be filled in with a community activation conducted by the brand.

Requirements for pitch:

A collection to sell which tells the story of the brand. Please bring with some items of your collection to the pitch.

An idea for a community activation of one hour during Kicks & Fits which is either connected to your brand or collection, or the area of South East of Amsterdam.

Extra info and what’s in it for you:

The event will be a two day event on Friday the 1st and Saturday the 2nd of November 2024. Participation on both days is required.
When you win and get to participate at the event you will receive 1.000 euro to brand your brand during the event.

Your brand will be marketed under the umbrella of Patta and Amsterdamse Poort.
Free shared space for two days to sell your collection and gain brand awareness.
The chance to win a free store space in the Amsterdamse Poort for 1 month (more info about this will follow).